Juniper Jazz

The objective of this campaign was to create an eye-catching concept that was celebratory and aligned with the theme of the limited-edition Juniper Jazz.
 

Inspired by the Bright Young Things and the notorious Galaxy Ball, I led the creative direction for this campaign celebrating British craft and storytelling through a series of beautifully hand-painted, playful miniature sets, enhanced by a crystal chandelier lighting effect. The concept brought to life a festive 1920s party through animation and stop-motion style assets.
 

The challenge was to showcase Molton Brown’s broad commercial product offering while providing a rich variety of assets for audiences to explore throughout the Christmas campaign period. This was achieved through carefully designed details and storytelling elements, such as a piano staircase and a dancing gramophone, which encouraged discovery and engagement.